Analytics in pharma plays a key role in driving commercial value.
Jeff Schnack of 3Rock Consulting shares his insights about how the commercial model in Japan is evolving given emerging regulations and market changes.
How sales force effectiveness in pharma is changing in an increasingly digital world.
How AR/VR technology can help in a healthcare setting.
How optimizing the customer experience in healthcare can drive better patient outcomes.
Implications for pharma organizations in the inevitable shift from price to value.
Building multi-channel marketing capabilities requires a clearly defined operating model.
How organizations can implement global marketing efforts that recognize, and can be adapted to, local market needs.
Adopting an agile approach to analytics and applying Lean Thinking can help deliver relevant insights faster.
Adding science to the art of sales can dramatically increase sales effectiveness.